Recovery Brands is comprised of passionate, open-minded professionals working to elevate the standard of addiction treatment in the United States.
Mission & Ethics
Our mission is to provide individuals and their loved ones with comprehensive online third-party resources so they can identify the best treatment options for substance use, behavioral addictions, and mental health disorders.
We carefully craft our user experience, combining the highest-quality content, resources and treatment directories with the latest technology. Our sponsors do not promise “cures” or engage in harmful business practices. We promote quality care, ongoing support and lifelong health.
While we are an ad-supported publisher, we clearly distinguish ads from content. We fully disclose site ownership and sponsorship’s. We use pop-up explanations to clearly explain how our sponsored helplines operate. We differentiate our original content from that which is publicly-sourced or contributed by treatment center staff. We urge treatment providers to help us update our directory so that our visitors are always presented with the most current information.
We are committed to editorial independence. Our content is unbiased with respect to objective facility dat and reviews & ratings provided by staff and alumni.
We publish content presenting all facets of addiction impartially, allowing visitors to make informed decisions about treatment. We provide paid and unpaid facility options simultaneously. We help promote treatment providers, whether they are paid sponsors or not.
We believe everyone has a right to treatment. If a visitor contacts one of our sponsors via our site and it is not a match, we ask that the sponsor be prepared to recommend a treatment alternative that addresses the person’s needs free of charge.
We hold ourselves accountable for establishing exemplary standards in digital marketing. We promote accountability in the provider community by publishing curated reviews based on surveys of facility alumni, their loved ones, and referring professionals. These surveys adhere to the highest academic research standards.
We don’t sell or broker admissions. We don’t engage in “consultant contracts” intended to circumvent rules. We support our growth efforts by selling sponsorship’s and advertising packages.
We believe in continuous improvement. We encourage–and pay close attention to–feedback. We are willing to make changes when recommendations have merit and can result in a better experience for our visitors.
Abhilash Patel is an entrepreneur, investor and digital marketer who helps companies to grow and thrive. With more than 10 years in the internet marketing field, most of his experience has been spent helping addiction treatment facilities thrive in a digital landscape. Accordingly, he founded RankLab Interactive, in 2007, and co-founded Recovery Brands, in 2009.
In addition to his current role, Abhilash serves as an advisory board member for ATMO (Addiction Treatment Marketers Organization), an organization helping to uphold ethical marketing standards in the addiction treatment industry, and Junior Achievement of Southern California, a non-profit helping underserved youth learn important financial survival skills. In addition, Abhilash is a frequently sought-after expert on the topics of digital marketing, entrepreneurship and the addiction treatment industry, having been cited in leading publications such as Forbes, Huffington Post, and Becker’s Hospital Review.
Abhilash received his Bachelor of Arts in Economics/Philosophy from Columbia University in 2002, and his MBA from UCLA’s Anderson School of Management FEMBA program in 2012. While at Anderson, Abhilash was an MDE fellow at the Price Center for Entrepreneurial Studies.